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Agnes CohenThe One-Day Marketing Plan
Organizing and Completing a Plan That Works
by Roman G. Hiebing Jr.The One-Day Marketing Plan – Click Here
- Format: paperback, 344 pages
- Author: Roman G. Hiebing Jr.
- ISBN: 9780071395229 (0071395229)
- Genres: management, business
- Language: english
- Release date: May 26, 2004
- Publisher: McGraw-Hill Education
About The Book
The One-Day Marketing Plan shows entrepreneurs and business owners how to quickly design a marketing plan for any business. Hiebing and Cooper’s streamlined, 10-step process guides readers through the development and execution of effective marketing plans, and provides the tools to accurately evaluate bottom-line results. Packed with helpful checklists and templates, this practical, comprehensive third edition includes up-to-the-minute information on brand positioning and Internet marketing tactics.
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